REAL AI @WORK

ROADSHOW

Join us for Coupa’s AI @Work Roadshow 2025 in Amsterdam. Learn how Coupa AI delivers measurable gains from day one.

Amsterdam

November 11, 2025

Now is AI’s “show me” moment

And Coupa AI has the best show in town. Join us to see live demos of Coupa AI and our Coupa Navi™ agents unlocking value across the design-to-pay workflow. Get a practical guide to achieving AI results from Boston Consulting Group. Hear stories from Coupa AI customers. Connect with your peers as you map out your path to achieving massive AI efficiencies.

Topics We’ll Cover

Upskilling procurement talent with AI tools

Operating effectively in the cloud

Developing an AI CoE team within procurement

Using benchmarks and the Coupa AI playbook

Working with IT to improve AI readiness

Real results companies are achieving with Coupa AI

Speakers

Chris Breedveld
Senior Solution Advisor
Coupa

Dennis Bruder
Chief Product Officer
Coupa

Bernard Hardy
Head of Indirect Procurement & Procurement Excellence
AkzoNobel

Marten Kruisinga
RVP Enterprise Benelux & Nordics
Coupa

Paul Mahlke
Partner
BCG (Boston Consulting Group)

Jeroen van der Lingen
AVP Central Europe
Coupa

Event Details and Agenda

Pillows Hotel, Amsterdam
Mauritskade 61, 1092 AD Amsterdam, Netherlands

Tuesday, November 11 | 9:30 am – 2:00 pm

Getting REAL Returns on AI

Join us to discover how Coupa AI is generating REAL AI returns for procurement, finance, IT and supply chain leaders.

Demonstrating REAL AI @Work

Explore Coupa’s AI-native platform: agents, UX innovations, and predictive intelligence. Get tangible results with real-world data and where we’re headed next.

REAL AI with BCG

A guided journey from AI adoption to impact. For businesses seeking to achieve tangible results beyond basic AI implementation: Get actions, use cases, & investments

REAL Customer Results

Hear from customers about how they generated REAL AI results. We’ll drill down on what it takes to upskill teams, align AI with your spend management goals, and stay current with cutting-edge AI.

REAL AI Offers

Walk away with more than just knowledge — get exclusive access to REAL tools that drive results. Attending customers will receive a 30-day trial of Coupa SpendGuard powered by Coupa AI, while prospects will get a headstart on AI with clean, reliable data.

REAL AI @Work Roadshow in Amsterdam

Registration is currently full. You may still register to join our waitlist. We will contact you if a space becomes available, but attendance cannot be guaranteed.

November 11, 2025
Pillows Hotel, Amsterdam
Mauritskade 61, 1092 AD Amsterdam, Netherlands
9:30 am – 2:00 pm

Looking for virtual sessions for REAL AI training that deliver real results?

Register for the REAL AI @Work Academy virtual sessions to learn how to drive immediate impact and ROI with AI solutions.

Learn More